This is a very interesting read from an established business that was looking to increase their websites’ growth. The type of website, an online community and forum, is probably different from what most people manage. However, the techniques utilized shouldn’t be discounted. Content restructuring and combining related topics from separate pages into fewer pages seems to have had a huge effect. Breaking up the monotony of large text blocks with subheadings and graphics did as well.
Receiving positive reviews and feedback on a product or service is one of the driving factors in getting new customers. As consumers, we naturally consider the opinions of others when making a purchase. Unfortunately, companies will do whatever they can to gain an advantage over the competition. This includes practices that are deceitful.
As an avid Yoast SEO user, I always make sure to fill out the meta description for pages and posts. The goal is to always get the indicator bar within the green. Sure, Google can and will generate meta descriptions for your pages from the content on them. However, if you have a page which can’t really be tailored for SEO, You might see that page indexed with garbled code. Pages for content such as galleries, portfolios, and reviews tend to have snippets of information here and there. Google has no way of telling what the most important piece of content is.
Users of cPanel and Web Hosting Manager have always had a choice between 3 webmail clients. These cleints: Horde, Roundcube, and SquirrelMail perform the basic function of accessing email through a web interface. However, their appearance and feautres differ greatly. I prefer Roundcube as my client. It might not be as robust as Horde, but for my needs, the extra features are unnecessary.
Having researched all of these six plugins (WP Product Review Pro, All in One Schema Rich Snippets, WP Review Pro, Rich Reviews, WP Customer Reviews, Site Reviews), I can definitely vouch for one of them. Site Reviews may have a small install base, but as a free plugin, it is a great way to collect reviews and display them as a combined rich snippet. Normally, I would dismiss reviews on a company’s own website, but the benefits of having an attractive review schema displayed on that page in Google should not be ignored.
Here in the U.S., if you lose control of your emotions, you can find yourself being the object of humiliation. How many videos have been posted in the last several years showing people flipping out? If you’re in a public setting and get into a heated debate it is almost a guarantee someone will catch it on their cell phone. A momentary lapse in judgment can have dire consequences in your personal life. Having restraint in the face of the adversity never meant so much as it has today.
I tell my customers that there are two phases for succeeding in SEO. On-site search engine optimization involves proper use of your targeted keyword phrase within your website’s content. This includes setting up header tags, alt, and title tags and internally linking for these phrases. However, a lot of people don’t fully understand that the other phase, off-site SEO, is just as important but much more difficult. Building trust and relationships with other website owners is a lot of work. But it’s necessary to help give your website exposure and ultimately rank for your targeted keywords.
Having another URL or domain point to your website is a great way to get more exposure. In fact, we set up precise.host to do just that. That domain points to a landing page on precision-digital-llc.com with a long URL alias. Rather than try and market this long URL, it is easier to forward precise.host to this URL. This is especially great for advertising. Radio jingles, business cards and other media can be very beneficial in driving traffic to your landing page. The shorter the link, the easier to remember.
I actually received my first email from Google notifying me of mobile-first indexing. The website is for a client of mine that I manage. Since I design all of my websites to be responsive, I’m not sure what sort of difference this might make. However, prioritizing content for mobile devices is a balancing act. Using CSS, content that appears on desktop can be shifted or omitted. Maybe you have a tagline that shows on your desktop website but want to push more important content further up the screen on mobile. With CSS, you can apply display:none; on that tagline.
I noticed this on my chrome for android browser several days ago. It makes a lot more sense now-a-days vs. the conventional next page button. Why? Because there is no need to render an entirely new page and load static assets along with the new results.
