Although the sample size of my overall tracked keywords is relatively small, it does appear that some sort of change happened. In fact, it’s possible that changes are still going on. It might take a week or so before things stabilize.
The new SEO analysis feature can be turned on with the latest version of Yoast SEO. It’s available via a toggle button in the plugin’s general settings. I actually just enabled it for this website. This prompted me to go back to one of my longer posts to see if the color indicator changed. While this post still reports as green, a few new problems were displayed. One of them I disagree with.
SE Ranking has made some great strides in 2018. They’ve added several databases for keyword and competitor research in countries such as Sweden, Norway, Ireland, and New Zealand. They’ve also polished their interface to give it a more slick and modern look. Now that the new year is almost here, their goals are even more ambitious.
Currently, it seems that a commenting feature is enabled for soccer (football) match results for popular teams. For instance, searching for Brazil national football team will display a green-themed infobox. Details such as matches, players, and news are available to view. Clicking on the matches tab takes the visitor to a list of past and upcoming matches. Results with videos, in the cases I’ve tested, have a comments section within them.
Maybe this bug didn’t matter in the grand scheme of things, but it was a cause of great frustration for me. I regularly check cached pages for the main purpose of backlink indexation. Since I’ve been doing a lot of link building for my niche website, I would frequently check scholarship pages, comment/forum posts, guest posts etc. to confirm a page had been updated in Google’s index.
Using 301 redirects, you can easily send visitors from the old domain/page to your new domain and appropriate pages. MOZ estimates that some 90 to 99% of link power is transferred from these redirects. The whole process should be a gradual transition. A simple banner message for a few months explaining the transition will help eliminate confusion to visitors.
This looks like a project right up Google’s alley. Track user queries and history, report that data to the Chinese government. So what happens if a Chinese citizen does search for “human rights”? Do they need to be fearful of getting a knock on the door the next day?
Since Facebook and Google have been under fire this year for privacy leaks, people are searching for alternatives in search and social media. DuckDuckGo claims that they don’t track user behavior or collect any data. They’re committed to providing quality search results while maintaining your privacy.
I’ve been impressed with MOZ’s link explorer tool since it was released last spring. Although I’m not familiar with STAT Search Analytics, one look at the testimonials of their high-profile clients leads me to believe they provide valuable and insightful data. Pinterest is one of those clients and they even go into further detail on how STAT helped grow that brand.
It seems like Bing wants to maintain a neutral and impartial stance when it comes to politics. Since political fervor typically rises dramatically during an election season, it makes sense for Bing to announce this policy change now. Also, the fact that political ads make up a small portion of the total ad revenue generated for Bing, should help to offset any losses.