Tips Archives - Page 4 of 5 - Precise Online Management

Filtering your Google Analytics Data

Jun 12, 2018

Perhaps the most egregious offender of fake traffic is bots. At least in my experience. It is not that it happens every day, but when it does, it spikes statistics and can through your averages way out of wack. The article references an ISP by the name of OVH Hosting. If you see a bunch of new users attached to this domain, it is most likely bot traffic. In one case, I saw 50+ users from this isp in the span of a few minutes. It looks oddly suspicious when viewing the data on a daily basis. However, when viewed on a weekly or monthly timeline it is easy to miss and makes that website’s performance look better than it actually is.

The power of using domain names for branding and marketing

May 23, 2018

I used to have the mindset that a business needs only one domain name to maximize its potential. I started to realize that if you want to market a particular product or service, a short domain can work wonders. Take for instance the domain precise.host. I registered it for the sole purpose of redirecting to our lengthy services page. With such a short name I can put it prominently on a business card without trying to cram it in. Since it is so short, it is easier to remember and can be quickly typed in.

Dealing with the blogging blues

May 22, 2018

Why you should quit blogging

Yep. I fell for the title. I thought the author’s post was going to be a holier-than-thou outlook on blogging. I’ve seen plenty of other articles with similar scolding titles. Reasons why you SHOULDN’T build an Amazon affiliate website comes to mind. It’s as if they’re saying, you can’t do this so don’t even try. Of course, you’ll only be successful if you can stick through the rough times. You also have to accept failure but not give up if that makes sense.

Looking for hosting? Make sure cPanel is available

May 17, 2018

cPanel has made quite a name for themselves in the web hosting industry. From shared hosting to dedicated servers, their presence is almost assured on any reputable hosting company’s platform. I can’t imagine maintaining my clients’ websites without it. With so many features that make administration a lot easier than you’d think, it can sure save you a lot of headaches.

Deciphering Google Analytics – Understanding metrics and dimensions

May 14, 2018

Trying to understand all the data thrown at you by Google Analytics is a daunting task. It’s a powerful tool but can be intimidating to new users. It’s truly amazing just how many variables you can filter out when it comes to visitors to your website. For instance, prior to using GA, I would never have given a thought to an international audience for my blog. However, researching the Geo dimension, I see that people outside of the U.S. are reading what I have to say. To dismiss them would be foolish.

The Yoast guide to blogging

May 11, 2018

When I first started blogging, I always wanted to provide quality articles. I actually use Yoast to optimize the SEO and readability of my posts. It is important that I get the green indicators for both. In the past, I really didn’t give readability much of a thought. But as I started to think about it, I realized how important it was to keep my audience engaged. That meant taking all of Yoast’s advice into consideration.

Accepting credit card payments on your WordPress site

May 10, 2018

If you’ve been following my blog at all, you know how adamant I’ve been about everyone getting a free SSL certificate. Once you have that installed and set up, you’re halfway to accepting credit card payments on your website. The other part is installing a payment processing plugin that supports Stripe.

How to Discover and Monitor Bad Backlinks

May 9, 2018

As a leader in SEO metrics, MOZ offers proven advice and trusted metrics when it comes to profiling backlinks. A lot of SEO agencies will apply the “go big or go home” methodology of link building. The object being, get as many backlinks as fast as possible. Yes, it can work but there is a much more effective way.

Enabling HTTP/2 for a faster website

May 1, 2018

Since mobile devices and smartphones have become so prevalent, the need for speed has never been greater. It is one thing to have a fast broadband connection at your home. It is quite another to have a weak connection on a 3G or 4G signal. Every byte of data and how it is served can be crucial. Don’t overlook the simple optimization feature of HTTP/2.

When Google ranks the wrong page for your targeted keyword

Apr 30, 2018

It definitely is frustrating when you spend a lot of time optimizing a page for a keyword and not have it shown on the results pages. Even more so when another page that you are not targeting is listed for that keyword. Unfortunately, we can’t control how Google sees our websites and pages. All we can do is follow their guidelines and steer Google in the right direction.

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