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News

Don’t overlook Bing’s webmaster tools for SEO purposes

Don’t overlook Bing’s webmaster tools for SEO purposes

Aug 9, 2018

There’s no denying that Google dominates all other search engines for market share. Their web browser, Chrome, is used by over 2/3rds of people surfing the internet worldwide. They are by far leading the pack as far as usage statistics are concerned. However, when we start talking about percentages it is easy to forget the other numbers that deserve mention.

Building an affiliate marketing or niche website with WordPress

Building an affiliate marketing or niche website with WordPress

Aug 8, 2018

I completely agree that the niche you decide upon should be one that you are familiar with. In fact, you should probably love the products that it entails. If you don’t believe in what you’re telling your audience, how do you expect to sell them on it?

Does duplicate content or content curation risk getting a penalty?

Does duplicate content or content curation risk getting a penalty?

Aug 7, 2018

Technically, this post could be considered duplicate content. The information above has been taken from Yoast’s website and curated on my blog. Am I fearful of a penalty? Not in the slightest. Content curation exists in many different mediums. People love to give their feedback on certain topics or points brought up by others. Myself included of course.

How you should structure a FAQ page for SEO purposes

How you should structure a FAQ page for SEO purposes

Aug 3, 2018

Whether you can gain any SEO benefits from a FAQ page really depends on the depth and scope of the questions and answers. For instance, if a business lists trivial questions such as What are your business hours? or What is your refund policy?, the probability of it being discovered through the search engines is slim. However, if a complex question has a thorough and detailed answer as it pertains to your business, there is a good chance that some search traffic can be gained.

WordPress 4.9.8 Introduces “Try Gutenberg” feature in dashboard

WordPress 4.9.8 Introduces “Try Gutenberg” feature in dashboard

Aug 2, 2018

I appreciate the WordPress team making the effort in upgrading their content editor with Gutenberg. However, it may be too little too late. The Gutenberg plugin has been available for some time now. Despite it being an officially endorsed plugin by WordPress, it currently holds only 20,000+ active installs. Compare that against my favorite visual builder plugin, WPBakery, that claims over “2 million people can’t be wrong”. It begs the question, why even try?

Recent survey shows SEO is least popular marketing method for businesses

Recent survey shows SEO is least popular marketing method for businesses

Aug 1, 2018

This is a common issue for many of my clients. SEO is expensive. In order to succeed with SEO, a lot of money needs to be spent. It takes time and effort to perform outreach, build relationships, and create brand awareness for companies. If someone tells you they can get your website ranked on the first page for only a couple hundred a month, be very cautious.

WordPress users won’t be able to auto-post to Facebook Profiles

WordPress users won’t be able to auto-post to Facebook Profiles

Jul 31, 2018

When I first read this news, my jaw dropped. Not allowing third-party apps to automatically post on Facebook is a big deal. There are many plugins for WordPress that can be configured to schedule posts through various social media platforms. It is a huge time-saver and helps to sustain brand visibility across the internet. Thankfully, the news isn’t as scary as I thought it to be at first glance.

Do similar targeted keywords affect ranking across different pages?

Do similar targeted keywords affect ranking across different pages?

Jul 30, 2018

Keyword cannibalization means that you have various blog posts or articles on your site that can rank for the same search query in Google. If you optimize posts or articles for similar search queries, they’re eating away each other’s chances to rank. Here, I’ll explain why keyword cannibalism is bad for your SEO, how you can recognize keyword cannibalization and how to solve it.Learn how to write awesome and SEO friendly articles in our SEO Copywriting training »
$199 – Buy now » Info
What is keyword cannibalization? If you optimize your articles for similar terms, you might suffer from keyword cannibalization: you’ll be devouring your own chances to rank in Google. Google will only show 1 or 2 results from the same domain in the search results for any specific query. If you’re a high authority domain, you might get away with 3.
Why is keyword cannibalism bad for SEO? If you cannibalize your own keywords, you’re competing with yourself for ranking in Google. Let’s say you have two po..

Evaluating website performance with optimization and benchmarking tools

Evaluating website performance with optimization and benchmarking tools

Jul 27, 2018

I would hope the very first thing that a web design company would do after finishing a site for a client is to run a speed test. It’s one thing to have an amazing looking site. It’s quite another to have that website load quickly and without any hiccups. As a designer, there has to be a balance between aesthetics, speed, and the needs of your client. Having a widget that affects loading time, for instance, should be taken into consideration. Is it necessary? Will it have value to your visitors?

Prominent websites that failed to switch to HTTPS resulting in Chrome’s ‘Not Secure’

Prominent websites that failed to switch to HTTPS resulting in Chrome’s ‘Not Secure’

Jul 26, 2018

Simply inexcusable. That about sums up my feelings. I feel like I’ve been shouting from the rooftops that the ‘Not Secure’ apocalypse was upon us. Much like the disheveled man holding a cardboard sign proclaiming the end is near, I too feel like no one took me seriously. I’m a little surprised that Google didn’t push it further with a red stop sign icon in addition to the warning. Maybe that is next year?

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