June 2018 - Page 2 of 3 - Precise Online Management

Content quality or content volume? Which SEO strategy should take priority?

Jun 15, 2018

I do believe that content volume can be beneficial in driving organic traffic to a website. Sure, it might take some time to reap the benefits of a frequently updated website. Since I started to use content curation to chime in on popular design and SEO topics, I’ve noticed some keyword impressions I would have never expected. In fact, currently, the #1 keyword for impressions is Moz Open Site Explorer. At an average position of 50.2 it leads my heavily targeted keywords of SE Ranking and SERanking at a combined average position of 80.

Diagnosing and combating negative SEO

Jun 14, 2018

I’ve always worried about a competitor trying to run a negative SEO attack against me or my clients. It takes a certain kind of low to sabotage the rankings of another website. It’s one thing to try and employ a black hat technique to boost your own rankings. Quite another to destroy the rankings and organic traffic of someone else.

How to Create a Child Page in WordPress

Jun 13, 2018

If you’re new to WordPress it’s easy to dismiss page hierarchy. After all, the main concern is the content on the page. Not how it is structured. With the menu system, you don’t need to assign parent or child pages to create a sub-menu. However, for organizational purposes and even SEO benefits, it would be wise to build structure in your website.

Filtering your Google Analytics Data

Jun 12, 2018

Perhaps the most egregious offender of fake traffic is bots. At least in my experience. It is not that it happens every day, but when it does, it spikes statistics and can through your averages way out of wack. The article references an ISP by the name of OVH Hosting. If you see a bunch of new users attached to this domain, it is most likely bot traffic. In one case, I saw 50+ users from this isp in the span of a few minutes. It looks oddly suspicious when viewing the data on a daily basis. However, when viewed on a weekly or monthly timeline it is easy to miss and makes that website’s performance look better than it actually is.

Google shares information on search console notices

Jun 11, 2018

Registering your website with Google’s Webmaster Tools and Search Console should be one of the first things done after the site is set live. Not only does it help with monitoring SEO and indexing, but it can also provide warnings you might not be aware of. Display issues or even malware can appear at any time and usually Google can catch it and give a heads up before it impacts your rankings.

Why you absolutely need to do keyword research for your blog

Jun 7, 2018

We are often asked by our users how to do keyword research for their WordPress blogs. Keyword research helps you find betters content ideas that will help you grow traffic and create highly engaging content that users will love. In this article, we will show you how to properly do keyword research for your WordPress blog.

What is Keyword Research and Why You Need it? Keyword research is a research technique used by content creators and SEO experts. It helps you discover words users enter into search engines to find content, products, and services in your industry.
You can then use those words and phrases into your website to get more search traffic.
Many beginners assume that they have a clear idea of what their users are looking for. However, you don’t need to make educated guesses when there are powerful tools available that can help you make data-driven decisions.
Properly using keyword research as a part of your content strategy can help you achieve the following:
Find t..

The difference between .com and .net domains

Jun 6, 2018

Last month, I wrote about the power of using a domain name for branding. Specifically, I mentioned how new domain extensions can be used to create short and powerful domain names. Of course, I still believe that .com and .net domains instill the most confidence in visitors. Perhaps that has to do with how established those two extensions are. However, the internet is constantly changing and evolving. If you want to be successful, that change should be embraced which means not excluding these extensions just because you want to brand with the coveted .com or .net.

Google Recaptcha v3 removes user interaction requirements

Jun 5, 2018

I must’ve missed this news last month. I’m a huge proponent of anti-spam measures and contact form security. Especially Google’s recaptcha service. A form without captcha will almost certainly be pummeled with spam messages. This can make filtering out legitimate messages difficult as well as consume resources for your website and server. Over the last several years it has been standard to include Recaptcha for all of the contact forms on clients’ websites.

Yoast bug may have negatively impacted your rankings

Jun 4, 2018

As an avid user of yoast on all of the WordPress sites I’ve built, I’ve been pretty impressed with just how efficient and organized the plugin is. When I read the news about this bug, it was shocking on a few different levels. For one, the Yoast team has always been thorough with the features they offer and introduce. Having an option inadvertently reset to a potentially harmful setting just didn’t seem possible. Alas, accidents happen.

Archive

Monthly Archive for June, 2018